Last month we saw the Reverse brainstorming as an additional way to generate ideas, and to come up with a creative solution to problems. Here is another approach to push your traditional brainstorming sessions a little further:
“Yes, And…” Approach
One method for inciting creative brainstorming is trying a technique used in improvisational theater: “Yes, and…”.
The approach encourages people to collaborate and build on everyone else’s ideas by first agreeing and then adding something to the discussion by replying “yes, and we can also…”.
Taking “no” off the table ensures all ideas are heard and avoids draining the team’s energy.
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